Unfortunately, there’s no one-size-fits-all answer to how many articles and Web Stories you should publish daily, as Google doesn’t have strict rules about publishing frequency. However, here are some factors to consider:

For Articles:

• Quality over quantity: Focus on creating high-quality, informative, and engaging articles rather than rushing out a certain number per day. Google prioritizes content that users find valuable and relevant.
• Consistency: Aim for a consistent publishing schedule, whether it’s daily, weekly, or bi-weekly. This helps keep your audience engaged and coming back for more.
• Target audience: Consider your audience’s preferences and consumption habits. Some audiences might appreciate daily updates, while others might prefer deeper dives published less frequently.
• Your resources: Be realistic about how much time and effort you can dedicate to creating content. Publishing fewer high-quality articles is better than churning out low-quality content daily.

For Web Stories:

• Limited visibility: Currently, Web Stories are only visible in Google Discover and search results in the US, India, and Brazil. If your target audience is primarily in these countries, you might consider publishing more frequently.
• Story format: Web Stories are best suited for visual, engaging narratives. Don’t just repurpose text-based articles into Web Stories. Focus on creating unique, visually-driven content.
• Experimentation: Try publishing different amounts of Web Stories and see what resonates with your audience. Use analytics to track performance and adjust your strategy accordingly.

Here are some additional tips:

• Maintain a balance: Don’t neglect one format for the other. Try to find a sustainable publishing pace that works for both articles and Web Stories.
• Promote your content: Share your articles and Web Stories on social media, email newsletters, and other relevant channels to drive traffic and engagement.
• Monitor analytics: Track your website traffic, engagement metrics, and SEO performance to see what content resonates with your audience and helps you achieve your goals.

Ultimately, the best approach is to experiment and find a publishing frequency that works best for you and your audience. Remember, quality and consistency are key, regardless of the amount you publish.